Viola Ng Portfolio

Profile Overview

Over 8 years of work experience, possessing 5+ years in business marketing and communication, my focus lies in website management and graphic design to accomplish communication campaigns in a fast-paced environment with keen attention to detail. Outside the nine to five, I run an online Etsy store and volunteer my web and graphics expertise to start-up clients, jump-starting their initial presence in their industry.

Technical Skills

Adobe Creative Suite

Adobe InDesign
Adobe Illustrator
Adobe Photoshop
Adobe Dreamweaver (HTML + CSS)
Adobe Premiere Pro
Adobe Animate (Flash Actionscript 3)
Adobe Lightroom
Adobe Experience Design (UI/UX)

Microsoft Office Suite

Microsoft PowerPoint
Microsoft Word
Microsoft Excel
Microsoft Outlook

Content Management Systems

iCreate
WordPress
Publitas
Google Analytics
Salesforce
OpenAsset
Hootsuite
Deltek Vision
Microsoft Navision

Professional Experience

Web Project Coordinator

York Region Transit (Nov 2016 – Present)

Manage front-end/back-end development and functionalities for the yrt.ca website, ensuring information displays and posts accurately on web and mobile while optimizing a user-friendly and accessible experience for customers
Manage/design large-scale communications campaigns, including the creation of webpages, print/web collaterals, interior bus cards, print/digital newsletters, posters, public notices, and multimedia content
Create/design print and web materials to support program initiative and mass distribution, often managing print production with outside vendors for final project delivery
Perform quality control testings on various mobile apps,
often provide recommendations and design mockups on app improvements to ensure an optimal usability for customers
Create/manage video and animation projects from start to finish, including concept creation, storyboarding, graphic design, video editing, composition, and media export

Consultant, Digital Media & Visual Design

Uncork Group (Dec 2017 – Present)

Digital and print design consulting services to business clients with a focus on strategic document creation, design, storyboarding, and publication
Business support via RFP reviews, corporate brand management, and website maintenance

Health Practice Marketing Coordinator

CannonDesign (Jun 2013 – Nov 2016)

Lead/coordinate multi-million dollar proposal pursuits managing teams to produce content in a fast-paced environment for a timely and accurate submission
Contribute to proposal development and win over $500 million in project value, often strategizing storytelling and graphic components for an engaging submission
Create and implement graphics in accordance to the firm’s graphic standards for a consistent brand message on print and online content

Co-Founder, Marketing Manager

Pointshogger (Oct 2013 – Jan 2017)

Co-founded a points/travel blog targeting Canadian readers to educate on collecting/redeeming points for travel and everyday spend
Created the blog’s brand identity, including developing print/online materials for marketing purposes
Generate written/visual content on social media which includes travel via reward miles to share the perks of points redemption, increasing traffic to the website of 1000+ daily views, with 400+ Facebook followers and 500+ Twitter followers

Graphic Designer & Communications Developer

BC Provincial Government (Jan 2012 – Aug 2012)

Designed logo concepts in a rebranding project for SSBC and its divisions to refresh and modernize the department’s brand identity. Concepts were approved to the final round for consideration of senior executives’ further decision
Created/formatted professional print and web layouts for business documents and booklets for internal and external clients in accordance to the graphic standards of SSBC and the BC Provincial Government

Electronic Communications Assistant

Federal Government, Western Economic Diversification Canada (May 2011 – Sept 2011)

Proofread, updated, and published communication documents on the department’s official website under strict deadlines, complying with standards that accommodates visitors with different needs, similar to Ontario’s Accessibility for Ontarians with Disabilities Act (AODA)
Analyzed and researched effective ways of website navigation for web users and generated written reports for evaluation
Prepared web content using OpenText software for uploads on the department’s official website

Customer Service Representative

Sunrise Soya Foods (May 2008 – Sep 2011)

Processed large volumes of shipment orders on the Microsoft Navision content management system
Prepared daily shortage reports with Microsoft Navision to inform cross-functional departments of sales progress
Coordinated with shipping and warehouse department to ensure correct orders are shipped out in a timely manner
Handled and resolved customer complaints where interpersonal and communication skills are used to secure customer loyalty and ensure sales are complete

Freelance Web and Graphic Designer

FishyDesign (May 2012 – Present)

Help small businesses create a brand identity with graphic design materials such as business cards, company logo, brochures, web banners, professional document packages for companies
Set up, design, and occasional maintenance of WordPress websites using HTML + CSS
Provide services maintaining social media channels and develop strategies to increase exposure online

Volunteer Experience

Marketing Associate

Canadian Points University Conference YYZ

Assist in upcoming Canadian Points University Toronto conference in various marketing roll-out activities, social media campaign, and event planning #PointsUYYZ
Maintain and upload content to the WordPress site and formatting posts with HTML + CSS before publishing
Strategize marketing efforts to increase exposure of the event and entice ticket sales

Volunteer Band Instructor

Royal Canadian Air Cadets

Volunteer band officer in charge of a 25 member marching band, teaching youth age 12-18 musical skills, leadership, and teamwork to be a proficient marching band for their local squadron and community
Managed and arranged numerous annual community events including Remembrance Day Parades, Santa Claus Parades, and the annual Lower Mainland Band Competition
Administrative work including summer camp applications for band cadets and annual budgets for the band program